Most Popular


Book Reviews

The Ultimate Guide to Electronic Marketing for Small Business
The Daily Drucker
Copy This! The Story of Kinko's
Presence: An Exploration of Profound Change in People, Organizations, and Society
How To Read A Book
Contempt: How the Right is Wronging American Justice
Classical Education at Home
Copy Fights: The Future of Intellectual Property In The Information Age
Flawless Consulting: How to Get Your Expertise Used

Recently


Theme Design
IT Support
Hosting

Thursday, August 25, 2005

Cheater's Guide to LinkedIn

This comprehensive, practical, how-to guide for networking via LinkedIn is chock-full of techniques I would never think of myself.  LinkedIn is a great tool for those who live in and around Silicon Valley. I’m not at all sure how valuable it is for those of us who live in the remaining 99.999% of the world, but even if you don’t use LinkedIn this guide is full of ideas applicable to both online and offline networking. [Thanks to Atlanta PR Madame Jeneane Sessum for the link.]
Posted by: Send an e-mail to Terry Frazier Terry Frazier at 4:36 PM  | Permanent Link  | Trackback URL | 
Categories: Business & Finance, Strategy

Three Keys to Motivating Personal Change

Knowledge Jolt author Jack Vinson captures three keys to driving change in personal behaviors:

One motivation to rule them all

Is there a core problem that explains all of these behaviors? What motivates me to do anything? Conviction that it is important to me. At the same time, I need to see a path to change, and have some confidence that the path is going to lead me the right way while not creating any additional problems (or that I can overcome obstacles). But without that critical conviction, I am not going to be interested in making the effort to change.

Vinson’s observation comes while considering Dave Pollard’s Nine reasons we don't do what we should do, an excellent summary of tendencies, traits, and trends explaining why we never seem to accomplish as much as we think we should.

I like Vinson’s three keys. They apply to all personal change, whether directed at ourselves or others. One challenge many of us face, as working professionals in knowledge-based industries, is getting our companies, colleagues, and customers to embrace the many new collaborative tools – blogs, wikis, IM, presence, etc. – that we have found so beneficial. We struggle to explain this new paradigm and toolset, but we don’t often succeed because we don’t successfully turn all three keys.

We can generate some initial motivation, because we have a critical conviction that the tools are good, right, and will help them. But we fail on the other two. Conviction is contagious, but fragile. When we don’t show a clear, simple path or don’t have a believable plan to remove or overcome obstacles our most impassioned arguments lie fallow and die.

Clearly then, the work must be done to better understand the customer or colleague’s perspective, and too supply keys that have been carved to fit their circumstances.

Posted by: Send an e-mail to Terry Frazier Terry Frazier at 4:22 PM  | Permanent Link  | Trackback URL | 
Categories: Productivity, Strategy


Sunday, May 15, 2005

Another 'Broadcasting is Dead' Story

This article, Piracy is Good, over at Australian site Mindjack, is a good description of the effect technology is having on broadcast television. Author Mark Pesce discusses, in some detail, the use of p2p filesharing technology BitTorrent and, more importantly, proposes some interesting business models for how producers and advertisers can collaborate to create a viable business.

Mark uses a couple of good case studies, including recent download scenarios for Dr. Who and Battlestar Galactica, to make the case that downloading does not necessarily equate to lower viewership. He also offers good analysis of the economic situation broadcasters face – after 50 years of training viewers that TV is free, trying to suddenly convince them they should be paying for everything isn’t going to work.

This, of course, is not news to anyone who regularly reads weblogs, RSS feeds, or uploads pictures to Flickr. But Pesce’s is one of the first articles I’ve seen to dig into the figures around p2p distribution, broadcast viewership, and the relative impact for popular TV episodes.

I’m not ready to concede broadcast is dead – even the latest bittorrent clients are too geeky for mass use – but Pesce’s case for advertisers is compelling. And if one thing is certain, it’s that advertisers follow the market. A commericalized, ad-supported p2p distribution network with viewer tracking can’t be far away.

Posted by: Send an e-mail to Terry Frazier Terry Frazier at 1:14 AM  | Permanent Link  | Trackback URL | 
Categories: Business & Finance, Copyright, Strategy, Technology


Monday, April 25, 2005

Why Was It a Great Strategy When Jack Welch Did It?

The strategy described below is almost identical to the strategy espoused by Jack Welch at GE. But Jack is chatting with Leno while Lay and Skilling chat with prosecutors. Hmm… (via Frank Patrick)

Tell Me How You'll Measure Me, And I'll Tell You How I'll Behave

Tell Me How You'll Measure Me, And I'll Tell You How I'll Behave -- Mark Frauenfelder writes about measures and behaviors at Enron, via a recent documentary film...

"Every year, all employees were rated from 1 (best) to 5 (worst). The more money you made for the company, the better your rating. (Skilling was fond of saying that money was the only thing that motivated people). Skilling mandated that between 10 and 15 percent of the employees had to be rated as 5s. And to get a rating of 5 meant that you were fired. This review process was dubbed 'rank and yank.'

"It's no surprise that this algorithm resulted in a corporate petri dish teeming with sociopaths who were taped in phone conversations laughing at the thought of stealing money from 'grandma millies' who were hit with unafforably high utility bills, and urging on the California wildfires by chanting 'burn baby, burn!.'"
Cause and effect, plain and simple.
Posted by: Send an e-mail to Terry Frazier Terry Frazier at 11:20 PM  | Permanent Link  | Trackback URL | 
Categories: Business & Finance, Strategy
Terry W. Frazier
Search this site:
Advanced Search

Syndication

Add to any service
Get updates in your e-mail!

Contact

Click here to send an email to the editor of this weblog.
 
My PGP Key
My Linkedin Profile


Presence


 

 
 ICQ

 

 



 

www.flickr.com
GratefulZed's photos More of GratefulZed's photos